Pointed out by Antonio Tubito on Linkedin, one premium rooftop bar in London was seeing guests bail early once the temperature dropped.
Even with blankets and heat lamps, it wasn’t enough to keep people comfy or keep revenue steady through the cooler months.
So they installed high-performance outdoor heaters.
These aren’t your average café-style heat posts; they’re sleeker, wall-mounted, and evenly heat a wide area without blasting guests with hot spots.
The results showed a:
It’s a good reminder: you can design the perfect rooftop vibe, but if guests are shivering by the second drink, they’re not hanging around.
When the climate doesn’t cooperate, smart heating becomes less of a utility and more of a sales tool.
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