In a recent LinkedIn post, Hospitality specialist, Mathias Coudert, shares how coffee is reshaping the hotel industry.

He states how hotels are evolving to offer more than just a place to stay; they're becoming lively community centers, with specialty coffee at the heart of this transformation.

For example, The Disloyalty Membership Program by Ennismore cleverly uses the appeal of free daily coffee to draw in locals, making the hotel a bustling spot, while the membership fee helps cover costs.

Similarly, CitizenM Bowery has turned its lobby into Soho's go-to place for remote work, all because of a delicious cup of coffee.

By integrating specialty coffee into their spaces, hotels are reinventing themselves as destinations, connecting with the community and enhancing their revenue through more than just room bookings.