I was recently researching some ski hotels in Europe and checked out a few family-friendly spots a friend recommended.

Like most people, I go straight to the image gallery to get a feel for the place.

And yet, so many hotels completely ignore the seasons.

That gallery is supposed to inspire me, but how am I supposed to picture myself with an Aperol Spritz in the après-ski bar when all I see are summer shots of the outdoor pool? A simple fix: add a season toggle to your gallery.

‍Let guests switch between winter and summer views so they can picture themselves in the right setting. Snowy slopes and crackling fireplaces in winter, sun-soaked terraces in summer.

Let guests switch between winter and summer views so they can picture themselves in the right setting. Snowy slopes and crackling fireplaces in winter, sun-soaked terraces in summer.