According to Booking Layer's blog, about 80% of people check out reviews before booking their stay, and most of them go for places with better ratings, even if the price is the same as others.
Plus, more than half of travelers won't even consider staying somewhere if there aren't any reviews to read.
We all know how difficult it can be to persuade a customer to leave a good review, even if they had an amazing time. Booking Layer goes a little deeper into how to change this by:
It's a great read; don't miss out on this take!